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Every year vast amounts of trash reach the oceans. Million tons of plastic pollute our nature. Most of it reaches the oceans via the rivers, particularly in Asia, but also in Europe. We have to prevent this from happening!
We clean the Main from source to ending.
Together with our partners we want to free the riverside of the Main from trash. We aim to build and raise awareness among people not to throw trash away without thinking of the consequences for our rivers, oceans and our nature at large.
With 524 km of flow, the Main is the longest right tributary of the Rhine. The riparian area of the Frankfurt metropolis is particularly interesting for CleanUps, but so are the many smaller communities from Seligenstadt to Flörsheim.
Working together for a greener future: Deutsche Postcode Lottery is actively committed to our environment as a main partner.
The mission of the social lottery is to create a better world for us humans and to preserve our planet. The RhineCleanUp not only strengthens social togetherness, but also triggers a rethinking of environmental pollution and its associated consequences. After our employees have already actively supported the big "Rhine CleanUp" in 2018, 2019 and 2020, with the help of our participants we are again financially supporting the project from source to mouth this year. In addition to measures to promote the campaign, work equipment such as trash bags, high-visibility vests, gloves and grabs will be provided for the many thousands of helpers to clean up Germany's second-largest river and its tributaries. And the best thing about it is that anyone can join in and make their contribution to a clean environment.
River Cleanup has partnerships all over the world and activated more than 130.000 people in 45 countries along 161 rivers. Through our positive approach, we show people that it is fun to take local action and become part of the global solution.